Business Development Manager

Business Development Manager, Eastern Europe
Company Overview
Our client is a fast-growing international company specializing in mobile energy and off-grid power solutions. Their products support a wide range of applications across solar, RV, marine, special vehicles, outdoor power, and energy storage markets.
As the company continues to expand across Europe, they are now looking for a Business Development Manager to drive channel growth and dealer network development across Eastern Europe, with a strong focus on Poland and surrounding markets.
Role Overview
The Business Development Manager will be responsible for developing and expanding the company’s dealer, distributor, installer, and specialty retail network across Eastern Europe.
This role is focused on channel development, partner activation, and new application growth across mobile energy, RV, marine, off-grid, and special vehicle markets.
The ideal candidate will be a hands-on commercial professional with strong experience in B2B channel sales, distributor management, and dealer network development. They should be comfortable building business from the ground up, identifying new opportunities, and working closely with local partners to increase market coverage and sell-out performance.
Key Responsibilities

• Develop and expand the dealer and distributor network across Eastern Europe, including Poland, Czech Republic, Hungary, Romania, and other key regional markets.
• Identify, recruit, onboard, and activate new local dealers, installers, specialty retailers, and channel partners.
• Work closely with distributors to improve channel penetration, increase dealer coverage, and drive stronger sell-out performance.
• Build and manage a healthy sales pipeline, covering both new partner acquisition and growth of existing channel accounts.
• Identify new business opportunities and application scenarios, including RV, caravan, campervan, marine, off-grid systems, special vehicles, and mobile energy solutions.
• Achieve quarterly and annual sales targets, with a strong focus on channel efficiency, regional coverage, and sustainable sell-through growth.
• Monitor market trends, competitor activity, pricing movements, and emerging customer needs across Eastern Europe.
• Translate market insights into practical channel development plans, product feedback, and go-to-market recommendations.
• Collaborate with marketing and technical teams to support partner enablement, including product training, POS materials, local campaigns, and trade show activities.
• Represent the company at trade shows, dealer events, exhibitions, and industry networking opportunities to build brand awareness and generate new business leads.
• Maintain accurate sales forecasts, partner updates, pipeline reports, and market intelligence.

Requirements

• Minimum 5 years of B2B sales experience, ideally with a strong background in channel sales, distributor management, or dealer network development.
• Proven experience developing new channels, recruiting dealers, and growing partner networks across regional markets.
• Strong understanding of sell-in and sell-out dynamics within distributor, dealer, installer, or retailer channels.
• Experience in solar, energy storage, battery systems, inverters, automotive electronics, RV accessories, marine electronics, or off-grid power solutions would be highly relevant.
• Familiarity with Eastern European markets and local channel structures, especially Poland.
• Experience selling into RV, caravan, campervan, marine, off-grid, special vehicle, or mobile energy applications would be a strong advantage.
• Demonstrated track record in new business development, not only existing account management.
• Strong negotiation, commercial, communication, and relationship-building skills.
• Self-motivated, proactive, and comfortable working independently in a regional role.
• Fluent English is required. Polish language skills would be a strong plus.
• Willingness to travel frequently across the region, up to 50%.
• Existing network within solar, RV aftermarket, off-grid energy, marine, or regional distribution channels would be highly desirable.

Ideal Candidate Background

• The ideal candidate may currently be working as a Business Development Manager, Channel Sales Manager, Regional Sales Manager, Export Sales Manager, Area Sales Manager, Distribution Manager, or Dealer Network Manager within solar, energy storage, mobile power, RV, marine, automotive electronics, or off-grid energy sectors.
• They should be commercially driven, hands-on, and able to open new channels while also supporting distributors and dealers to improve end-customer sales performance.